We’ve all seen the new Nike commercials telling us if we train using the Sparq method, our better will be better than yours, we’ll have strong all day and we’ll be quickiefied quick, quick (or whatever she says). However, the one thing Nike hasn’t told us is who the hell made their shoes because the Nike Sparq trainers look more like adidas than they do Nike — even with the Swoosh. Observe:
Apparently, I’m not the only one who feels that way either. I don’t know about you, but if I was designing a shoe that I wanted to explode across the pop culture universe, I don’t think it would like anything like my competitor’s offering.
Maybe Nike was banking on their commercials being the selling point instead of, you know, the actual product they are trying to get people to buy. Perhaps Nike’s version smells like French toast as opposed to new leather and plastic (French toast?).
Or maybe Nike is trying to say, we can take your style, adidas, and make it fresher. Whatever the case, just remember, I’ve got strong all day.