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While the world has finally been spared from the incessant “Where’s Carmelo going” talk, one has to wonder where are all the Knicks jerseys featuring Anthony’s name and number? Currently, and granted, this will change drastically by tomorrow (or tonight, even), there’s absolutely nothing about the Carmelo Anthony trade anywhere on the official site for the Knicks, nor at their online store, either. The reason this is met with some surprise when you compare the NBA’s reaction time to the NFL’s — that is, an hour in relation to Brett Favre being traded to the New York Jets — the lack of Anthony jerseys is somewhat surprising.
Maybe the Knicks organization doesn’t want to believe the news is true.
One thing there isn’t a lack of, however, is an avalanche of analysis concerning the Carmelo-to-the-Knicks trade, something the Google News timeline demonstrates quite nicely:
More on Carmelo’s trade after the jump >>
To say the Kevin Garnett trade to Boston made the Celtics relevant again is a bit of an understatement, and the as jersey sale totals become available, this little fact becomes more and more apparent.
Up until this season, pretty much the only Celtics jersey you’d see belonged to Paul Pierce. Besides that, if folks were wearing one, it would probably have the name Bird or McHale on the back of it. However, now that Kevin Garnett has taken the Eastern Conference by storm (he’s one of the only legitimate challengers to Kobe’s apparent MVP award), the Celtics front office has been rewarded financially as well:
According to some news posted at NBA.com, KG’s number 5 jersey is the most popular selling jersey for the NBA. Since his arrival in Beantown, the sale of Garnett jerseys has tripled. Not only that, but “Celtics merchandise also has seen a triple-digit sales increase since last season.” To say the trade reinvigorated the Celtics and to a lesser extent, the overall league, is, judging by the results, an understatement.
However, can KG lead his band of merry men to the NBA’s promised land and get the Celtics back to the NBA Finals for the first time since the 1980s? If he does, how many more jerseys will he sell? Here is a list of the Top 15 jerseys, according to sales figures:
1. Kevin Garnett – Boston Celtics
2. Kobe Bryant – Los Angeles Lakers
3. Allen Iverson – Denver Nuggets
4. LeBron James – Cleveland Cavaliers
5. Steve Nash – Phoenix Suns
6. Dwyane Wade – Miami Heat
7. Gilbert Arenas – Washington Wizards
8. Dirk Nowitzki – Dallas Mavericks
9. Stephon Marbury – New York Knicks
10. Carmelo Anthony – Denver Nuggets
11. Kevin Durant – Seattle SuperSonics
12. Paul Pierce – Boston Celtics
13. Tracy McGrady – Houston Rockets
14. Dwight Howard – Orlando Magic
15. Chris Paul – New Orleans Hornets