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Maybe what is needed among NFL players trying to plead their case is a little “PR 101″ training. Because I was on their side until Adrian Peterson made his major “oops” statement Friday likening the NFL salary negotiations break down to slavery.

Peterson’s rant started because he wanted the team owners to open their books. While I think an employee normally doesn‘t have the right to ask for this, since NFL salary and bonuses are sometimes tied to revenue it’s a valid point.

Peterson said, “. . . If they have nothing to hide, just give us the information. Why not? Obviously, there’s a lot to hide.”

So far so good. But then he kept talking, saying, “It’s modern-day slavery, you know?”

No Mr. Peterson, it most certainly is NOT modern-day slavery.

Peterson continued to show ignorance by saying, “…there are people working at regular jobs who get treated the same way, too. With all the money . . . the owners are trying to get a different percentage, and bring in more money.”

Yes. All we little workers of the world have to deal with crappy deals. We work long hours and don’t get paid what we should. But if we honestly believe our situation is akin to slavery? Come on, already.

Peterson showed just how out of touch he is with the average worker, which happens to buy the tickets to his games. If he was trying to endear himself and his cause to fans, he fell short.

Some folks are saying, “well he didn’t mean it that way” and “it’s just a word” but you know what? It’s a word that has some incredibly painful history to it. It’s not one to be used lightly, and it’s certainly not meant to be thrown in the same sentence with million dollar salaries.

The thing I find most ironic is that Peterson wants the NFL owners to treat players with the respect befitting a business partner, and yet with his latest rant he has showed that he doesn’t deserve it.