Marvel Comics’ ESPN/NBA Tie-In Is Pretty Cool
Marvel Comics has a partnership with the NBA and ESPN to produce comic book-style covers and images of the NBA and some of its players and the early returns are pretty keen. Marvel’s work can also be seen on the latest ESPN: The Magazine’s cover, and it, too, is also quite keen. It features Kobe Bryant as Iron Man (he’ll need it this season with his dodgy knee), LeBron James as Captain America (um, OK), and Kevin Durant as Thor.
While the image itself does indeed soar, Durant as Thor is pretty confusing.
Considering his nickname, Durantula, a Spider Man tie-in seems like a no-brainer, but, as /Film explains, these three iconic characters also represent the next three Marvel movies, and with Sony owning the rights to the Spider-Man movie, using Thor is understandable. That being said, throughout Marvel’s history, Thor has been awfully built and defined. Durant? While being perhaps the best scorer in the NBA now, that’s still a “not so much.”
Anyway, after the jump, check out a bigger version of the ESPN cover, as well as ESPN.com’s image from yesterday.
ESPN Mag’s cover:
There’s also a downloadable, 3 megabyte version if you’re one of those completists. As indicated, ESPN.com had a Marvel image on their site yesterday and because of the presence of the Infinity Gauntlet, I’m smitten with it.
Marvel is also teaming up with the NHL, however, because of the NHL’s lack of an ESPN partnership, those images probably won’t be as widely distributed. Nevertheless, I expect the quality will be as good as the work Marvel did for NBA.